
How an Adelaide mum turned her salon into multi-million dollar global beauty brand
With a desire to start contributing financially to the household following an extended break, Adelaide hairstylist Yovanka Loria opened her home salon in 2017 after her two kids had entered school.
Within 24 months, her business turned into a million-dollar global brand after she followed a hunch and developed a product line that is now not only coveted by women all over the world, but high- end salons are also scrambling to get their hands on.