Enchanting Emma Memma collection launches at BIG W

The wait is over for families and fans across the nation as Emma Memma proudly announces her first-ever Emma Memma clothing, plush and accessory range, available exclusively at BIG W, nationwide.

Lovingly created by entertainer and artist Emma Memma, this vibrant and captivating collection includes infant to toddler apparel, footwear, accessories, home, books & toys. This collection embodies a world where inclusivity and adventure come together through joyful designs and vibrant colours.

Emma Memma shared her excitement for this range, “I am so excited to be releasing this collection and sharing this with everyone. This is my first-ever Emma Memma range in retail, and with every product, we wish to inspire children to truly express themselves, whether through movement, song, or sign.

We have had the joy of working with all our partners in apparel, toys, accessories and publishing over the last 18 months to workshop the full Emma Memma range, so it is a thrill to finally bring these pieces to the families of Australia.

“Over the last year, we have toured around the country with limited products and received so much positive feedback that has helped us shape the range you see today. I truly cannot wait for the wombat jumper to come in adult sizes!”

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