Take Bluey camping | BCF launches outdoor gear for little adventurers

BCF's new Bluey collection features camping gear, pool toys and matching family apparel, landing in stores just in time for the September school holidays.

If your kids are obsessed with Bluey (and let’s be honest, who isn’t?), BCF has just made your next camping trip a whole lot more exciting. The outdoor retailer has teamed up with everyone’s favourite blue heeler to launch an exclusive collection of camping gear, watersports equipment and matching family apparel.

The limited-edition range lands in all BCF stores from 12 September 2026, perfectly timed for the September school holidays. With over 30 items starting at $14.99, there’s something for every outdoor adventure, whether you’re heading bush or just setting up camp in the backyard.

Camping and backyard adventures

The camping collection is designed for big and little kiddos alike. Standout pieces include:

  • Bluey Kids Camp Chair with Sunshade, $49.99
  • Hooded Kids Sleeping Bag, $59.99
  • Kids Indoor Teepee, $39.99
  • Kids Beach Shade Tent, $49.99
  • Camping Enamel Dinnerware Set, $29.99
  • 1L Stainless Steel Drink Bottle, $19.99

 

The teepee doubles as a perfect rainy day activity at home, while that sunshade camp chair is the kind of thing we wish came in adult sizes.

Bluey camping gear 2

Watersports and pool fun

For beach days, pool parties or just running through the sprinkler, the collection has plenty to keep kids entertained:

  • 4.2m Aqua Slide, $39.99
  • Inflatable Shade Pool, $39.99
  • Splash N Play Mat, $29.99
  • 84cm Bodyboard, $29.99
  • Swim Vests, $34.99
  • Mini Neoprene Footies, $14.99
  • Pool Dive Packs, $19.99

 

That 4.2m aqua slide is going to be very popular come summer, and the inflatable shade pool means the little ones can splash without getting sunburnt.

Matching family apparel

Because nothing says family holiday quite like coordinated outfits, BCF has included matching apparel for the whole crew:

  • Matching Sleep Sets: kids $39.99, women $49.99, men $49.99
  • Christmas Vacay Party Shirts, $39.99 to $59.99
  • Sublimated Beach and Camp Polos, $49.99 to $69.99
  • Unisex Straw Hats, $29.99

 

The matching pyjama sets are perfect for Christmas morning photos, or for that annual family camping trip where everyone needs to look the part.

The BCF x Bluey collection is available in all BCF stores from today. Given it’s a limited-edition range landing right before school holidays, we’d suggest getting in early if there’s something specific you’ve got your eye on.

 

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