There’s something about the first truly warm day of the season that turns every Adelaide kid into a water magnet. Whether it’s the beach, the pool, the backyard sprinkler, or a well-timed run through the hose, summer calls for swimwear that can keep up with the chaos. Enter Goldie + Ace’s brand new Surfs Up collection, and honestly, it’s making us wish we came in smaller sizes.
The beloved Australian kids’ brand has dropped its freshest summer range, and it’s bursting with the kind of bold, joyful prints that make getting dressed for the beach feel like an event. Think vibrant colours, playful patterns, and that signature Goldie + Ace aesthetic that manages to be both timeless and totally now.
Sun protection that actually works
Beyond looking seriously good, the Surfs Up collection delivers where it matters most for Australian families. Every piece comes with UPF 50+ sun protection built right in. For those of us navigating the Adelaide summer, where the UV index seems to hit extreme before breakfast, that’s not a nice-to-have. It’s essential.
UPF 50+ means the fabric blocks at least 98% of the sun’s UV radiation, giving you peace of mind while your little ones splash, dive, and do their best cannonball impressions. Combined with a good sunscreen routine, rash vests and swimsuits with this level of protection are one of the smartest ways to keep sun-loving kids safe through the long summer days.
Made for the way kids actually play
If you’ve ever watched a child in swimwear, you know it needs to withstand some serious wear and tear. We’re talking beach races, wave jumping, sandcastle construction, impromptu wrestling matches over who gets the good boogie board, and approximately seven thousand trips down the waterslide.
Goldie + Ace designs with real play in mind. The pieces hold their shape, the colours stay vibrant wash after wash, and the fits work for actual moving, climbing, tumbling children rather than kids who stand perfectly still for photos. Which, let’s be honest, is a mythical creature most of us have never encountered.
The range includes options for boys and girls across various sizes, so whether you’re kitting out one kiddo or a whole crew of siblings, you’ll find pieces that work. And there’s something rather lovely about siblings in coordinating prints racing towards the water together.
A summer bonus worth grabbing
Here’s a little extra incentive if you’ve been eyeing the Surfs Up collection. Spend over $175 and Goldie + Ace will throw in their exclusive So Fresh Grocery Bag for free. This isn’t just any tote. The team at Goldie + Ace have been using it themselves all summer, and it’s become their go-to for everything from beach days to supermarket runs.
Big enough to handle towels, snacks, and all the beach paraphernalia that somehow multiplies in the car, it’s the kind of practical-yet-pretty accessory that earns its place in the boot permanently. Just add it to your cart when you hit the $175 mark and it’s yours while stocks last.
Why we love Goldie + Ace
For the uninitiated, Goldie + Ace has built a loyal following among Australian families for good reason. Their pieces strike that sweet spot between fun and functional, with prints that appeal to kids without making parents wince. Quality is consistently high, meaning pieces last through multiple seasons and can be handed down to younger siblings or friends.
There’s also something refreshing about a brand that designs for childhood as it actually is. Messy, energetic, joyful, and often involving a lot more water than you planned for. The Surfs Up collection captures that spirit perfectly.
Get summer ready
With Adelaide’s beach season stretching well into autumn, now’s the time to sort your kids’ swim stash. The Surfs Up collection is available now through the Goldie + Ace website, with sizes and styles moving quickly as the weather heats up.
Whether you’re planning long days at Glenelg, weekend trips down to the Fleurieu, or simply want to be prepared for those spontaneous sprinkler sessions in the backyard, this collection has you sorted. Bold, bright, sun-safe, and built for the way your kids actually spend their summers.
Shop the full Surfs Up collection at goldieandace.com.au
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